
& Please remember to log in to find out your seat number =]
Business Statistics
Lec 1-6
Please do marketing segmentation, target positioning for marketing tutorial by next week as this topic will be tested in the mid semester exam.
Please pay $4 per person for the BBQ, Collection of money will start on monday.
http://www.bbqwholesale.com/package-detail.php?id=6
Labels: exam formats
10:25 PM By bsg1B23
Marketing Information:
30/11 Test Revision
07/12 Mid Sem Test
28/12 Interim Report [Up to product]
25/01 Submit Report +Price +Promotion +Recommendation +Conclusion
BBQ Confirmed on 21/12/2009 Please pay $7 per person.
Park Name:East Coast Park
Area Code: C
Pit No. 18
Type 6M
Price 20.00
Note: Please Complete MyAccountingLab and POM quiz by this friday.
off note: there is no school on friday :]
Labels: update
1:03 AM By bsg1B23
- Demand and supply [2 topics]
- Elasticity[people's reaction to price change]
- Markets in Action [3 topics:price floor, price ceiling and sales tax example:cigaratte tax and alcohol tax]
- Do not do Utitility
- Do not do Output
- Perfect Competition[goods are homo
example:corn and rice market] - Monopolistic Competition [Read Sundaytimes for clothes,shoes or restaurants and Press releases for nike,adidas]
- Monopoly [single firm example EPL rights,Iphone subscription]
- Externalities[pollution]
- Labour Market [Minimum wage or training programmes for low skilled workers]
Fast Food Restaurants
6-7 Pages with double spacing
1) Background <3/4>
No./Types of firms/outlets: BK,Mac,MOS,LJS,KFC,CarlsJr,Popeye
Types of products sold: Beef burger, Chicken, Fries, colescaw
Distinguish between the products sold.
2)Demand[pick 2-3 determinants & explain]
Income Compare CarlsJr vs Mac's Big MAC
As income increases, demand for CarlsJr increases while demand for Mac's Big Mac decreases
As income increases, demand for Fast food decreases
Prices of related goods
If Mac increase prices of French Fries, demand for BK's fries will increase
3) Supply [pick 1-2 determinants]
Production cost eg: Price of potatoe increases hence supply of french fries decreases
4)Elasticity [Do on prices and either cross or income]
Price Elasticity
Closeness of Subtitudes
Demand for Mac's fries is price elastic because many subtitudes availiable:KFC,LJS all sell fries.
Demand for KFC chicken is price ? because less subtitudes
Proportion of Income
Compare adults[inelastic] vs students[more elastic]
Fast food vs western restaurants
Cross Income
Compare fast food restaurants vs restaurants -> Ei[fastfood <0]
Exy>0
Burgers &fries Exy <0>EI [restaurants > 0]
Labels: Microeconomics
7:46 PM By bsg1B23
Labels: updates
8:06 PM By bsg1B23
Labels: updates
8:51 PM By bsg1B23
There is a 10% Business Statistics test this week!
POM Tutorial for this friday 20 n0vember 2009 is changed to 4pm instead of 11am at the same venue!
On 23 November there is POM Make up tutorial for Hari Raya at 5pm and Business Stats at 2pm!
Thank you benjamin for remining Jane..=] This thursday 19 November is our streaming results which will be released at 10am
Off note: Thank you all for helping out at CCN day, your help is truly appreciated [:
here's a nice song by nico :]
Tokio Hotel - Automatic
Labels: updates
7:10 PM By bsg1B23






Note for yesterday's blackout pom lecture theres a make up lec for pom on sat at lt 17 at 10am-12pm
There will be no marketing lecture next week.
Please remember to do myaccountinglab homework for BA2!
Labels: updates
8:06 PM By bsg1B23
Bus Stats Open Book Test on 5 Nov from Lec 1 to 4. Pleae bring calculator.
POM Lesson on CCN Day as per normal. Only lesson after 12pm will be cancelled.
Make Up Statistics Day for CCN Day is on 9 Nov Monn from 2PM to 4PM at BS26-04-39. Remember to prepare your tutorial.
POM Make Up for surgery is on 20 Nov Friday from 4pm instead of 11am.
Labels: updates
9:57 PM By bsg1B23
The below portion is not found in your lecture notes...
Purpose of Market Environmental Analysis
`Assess market potential across Asian markets and cities in order to select for market entry and development.
`Identify similarities and differences across Asian economy market.
`Make decisions on standarization or adaptation of marketing mix programs to be used in different Asian Markets
Standardization -> Familiarization/recognition -> memory -> trigger value
value is the keyword: is the object/service worth the money?
Labels: Marketing
8:14 PM By bsg1B23
Marketing submission of introduction too
Course selection on 10 Nov!
Do remember to log into your account at myaccountinglab
please keep dec 15 free for bbq =]
Labels: updates
12:52 AM By bsg1B23
Group 1:
- Jemaine
- Hang Tong
- Nico
- Odelia
- Jia Jun
- Darren
Group 2:
- Clive
- Helmi
- Mankirat
- Amanda
- Shahida
- Ying Jia
Group 3:
- Ai Ling
- Shu Ying
- Valerie
- Fatimah
- Yu Wen
- Darilyn
Group 4:
- Jane
- Shi Lin
- Benjamin
- Aybel
- Yvonne
- Qu Xin
Marketing
Groupings
Group 1:
- Jemaine
- Hang Tong
- Nico
- Odelia
- Jia Jun
- Darren
Group 2:
- Clive
- Helmi
- Mankirat
- Amanda
- Shahida
- Fatimah
Group 3:
- Ai Ling
- Shu Ying
- Ying Jia
- Yu Wen
- Benjamin
- Yvonne
Group 4:
- Jane
- Shi Lin
- Darilyn
- Aybel
- Valerie
- Qu Xin
Off note: There's a blood donation drive coming up soon :]
Organized by ASC
Date: 10th, 11th & 12th November 2009
Time: 11am- 5pm everyday
Venue: Auditorium Foyer
Labels: Groupings
9:42 AM By bsg1B23
